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The Good Grains mission is to deliver health and happiness to our communities. That's why we got into cereal in the first place.
A big way we do that is by giving back, through our 5% Give, Fund Flakes program, and limited-edition give-back items.
Every item we sell donates at least 5% to a great cause, typically an education or health-related nonprofit.
When we started Good Grains, we realized pretty quickly we could also build a healthier, simpler fundraiser.
So, we launched Fund Flakes, 'The Best Fundraiser of All Time.' It's a simple program with big benefits.
Occasionally, we create limited-edition items and packs that donate a larger percentage to a featured cause.
Our goal with these items is to break even internally, while helping awesome groups raise more funds.